Non profits

The Hollywood Beauty Event - March 4th + 5th!

When I first started Rewrite Beautiful friends naturally lumped my project with the other campaigns and non-profits  that stood for “Girl Power”. However, I found myself annoyed slightly irked when people sent me articles about Jr. High School’s holding “No Make-Up Day” or “No looking in the mirror for a month campaign!” or “Let’s be proud of our belly’s and show them off!” I applaud the efforts of other groups who want to empower women to “accept” their bodies the way they are, however it is my belief that this approach is actually sending the wrong message to girls and women. Let me explain, I believe that women would be stronger if they were encouraged to DISCOVER what makes THEM unique and different. If we help them to focus on DISCOVERING their gifts and talents, I think that they would be much less prone to hating their bodies, because their worth would not be in their bra size or the color of their hair. Think about it, how much can a girl hate herself while she's thinking:

"Dang, I just made a bunch of people laugh! I'm funny!"

"I just created that art! I'm talented!"

"I just volunteered my time to that non-profit! I feel good!"

"I just made a meal for my friends! I'm a good cook!"

These thoughts are so positive, that there isn't even any room to focus on hating her body. If anything these little discoveries of creativity and kindness just might take this girl down another path to discover what she truly wants to offer the world. That's what we do at Rewrite Beautiful, we offer a NEW way of thinking about ourselves.

So do you understand why when we say “Down with make-up!” and “Burn our bra’s!” we are focusing on the problem, not the solution?  I'm under the understanding that the entertainment, cosmetic and diet pill industry is HUGE and quite honestly I have spent quite enough years in a love, hate relationship with them. What I have found is no matter what angle you come at it, fighting is exhausting and I'm not stepping into that pit again. Cause, dude I like my life and don't want to spend it fighting with Fortune 500's and giving off  negative ju-ju to all of the people in the 500 mile radius of my house. Instead, I’d like to continue purchasing their very nice mascara that brings out my green eyes and attend their very chic LA Parties and spread the Rewrite Beautiful message! Enter: The Hollywood Beauty Event!

My “make love and not war” propaganda has  led me to an alignment with LAGlow. A team of Celebrity Stylists, Hair + Make-Up artists. Rewrite Beautiful will be joining LAGlow at The Hollywood Beauty Event on April 15th and 16th 2012. This is a two day event that will be training Hollywood’s top beauty professionals about the years upcoming trends, styles and how to perfect their craft from other beauty industry leaders. Rewrite Beautiful will be contributing at the red carpet after party. We will be allowing the 900 stylists to hear our message that beauty is an ACTION of Creativity, Kindness + Strength and providing an art project for them to do at the party to remember what makes each one of them beautiful! *They’ll also get our sweet Rewrite Beautiful Bracelet’s in their Gift Bag’s!

I’m stoked Rewrite Beautiful is going to be apart of The Hollywood Beauty Event! If you’re a Stylist, Hair + Make-Up artists then please consider attending the event and stop by the Rewrite Beautiful table to tell us what makes YOU beautiful! See you there sugar!

Posted: Dec 28, 2011

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 See the pics here: http://annajoyphoto.myshowit.com/rewritebeautiful/index.html

Happy Friday BEAUTIFUL! It is a great honor to bring you these JOY-ful photos from our last Rewrite Beautiful Street Art lesson in Costa Mesa, CA. They were shot by the BEAUTIFUL Anna Joy of Anna Joy Photo and her STRONG 2nd shooter (and body guard) Michael Stoltz. Anna Joy not only volunteered her BEAUTIFUL photography talents she also very gracefully joined in on our Rewrite Beautiful/Strong lesson, sharing her own realizations of what makes her BEAUTIFUL.  Anna Joy is a woman that exudes her BEAUTY in her faith, generosity and kindness towards others. She is one of those rare people that KNOWS she is beautiful simply because  she was created for a BEAUTIFUL purpose... her personal purpose is glorify Jesus... I hope you look for your own personal and  BEAUTIFUL purpose this holiday weekend ... it's there... you just have to look for it! I hope you'll come back here and tell us all the BEAUTIFUL things you found in yourself!

You're BEAUTIFUL

Irvina

Posted: Sep 3, 2010
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Rewrite Beautiful in the Santa Ana Artists Village


 



Lindsey is BEAUTIFUL!


 


 




 

 

Hey BEAUTIFUL! So this past Saturday we posted some Rewrite Beautiful Street Art in the Santa Ana Artists Village. The first Saturday of every month there is an Artist Walk there so we thought it would be a great opportunity for some exposure. The funny thing is is not only did we get some exposure, but we got some Rewrite Beautiful PARTICIPANTS! (AKA Freelance Artists ;) )  Check this out.... some Rewrite Beautiful fans (the BEAUTIFUL Anita and the BEAUTIFUL Elana) were at the Artist Walk and messaged me this picture:

 



Jorge is BEAUTIFUL!

 

This dude Jorge saw our Rewrite Beautiful Street Art and took it upon himself to Rewrite Beautiful for none other but "himself" and then added it to the rest of our Street Art on the tree. I must admit, it made my Saturday night when I saw this... it just reminded me that we have our own ideas of how Street Art, beauty, relationships and careers are going to go down. We plan, we prep, we produce and then the whole game plan changes... to something even better than the original plan. Beautiful is changing guys and I'm so honored to be apart of it. I hope Jorge inspired you to make some Rewrite Beautiful Street Art and share it with the world and us!

P.S. A very special thanks to the BEAUTIFUL Erin who came out volunteered her time in the wee hours of Saturday morning to shoot these pictures! We love you Erin!

 



Erin is a BEAUTIFUL photographer and woman!

You're BEAUTIFUL!

Irvina

Posted: Aug 12, 2010

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Good morning BEAUTIFUL! It's a good thing I'm a "Sunrise" kinda girl! Cause there's no better time to put up Rewrite Beautiful Street Art up for the public to see. In between tying art in the tree in front of the Gypsy Den and clarifying with the waiters there that "technically" (proud lawyer friends?) the tree is not on Gypsy Den property therefore they don't have to regulate on my revolutionary self.... I met Jerry.

Jerry's opener was, “Hey I like your art”

I said, “Oh... thank you! What do you think when you see it?”

He said, “I think of strong women.”

I then asked, “Do you think strong equals beautiful?”

And he said, “No, I think sometimes women use their strength to hurt men and that's not beautiful. But, I have this friend she may not be beautiful on the outside, but she is the most beautiful person I have ever met.”

After hearing Jerry's opinions I asked him if it was okay if I videoed him for our blog. He agreed and here it is. I think Jerry has some very insightful and truthful perspectives on the beauty of women. It's always interesting to hear others perspectives of beauty. *Just a little FYI: There is some stuff that Jerry says like“she wasn't physically beautiful” For the record Rewrite Beautiful doesn't believe beauty is in the physical. These are Jerry's opinions and we think he's on to something!

Enjoy the conversation....and be sure to leave your comments and your opinions in the comment section below...now... “What makes a woman BEAUTIFUL?” Without further ado Jerry, from the Santa Ana Artist’s Village.

Posted: Aug 8, 2010

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Happy Monday BEAUTIFULS! We're "Back to work!" as my friend Milan from Furniture From Home would say; and continuing our blog series on "Question: What is BEAUTIFUL? Answer: Creativity." We have asked the question "If  BEAUTIFUL can't be found in the size of your jeans where is it? One of our many answers is in your CREATIVITY" Creativity has many facets and we're exploring them here.  

Rebecca is BEAUTIFUL!

Today is Day 5 and today our BEAUTIFUL Creativity is found in DREAMING. I saw Inception this weekend, it was mind blowing to say the least. It brought up so many questions, thoughts and inspiration. One being about the sub-conscious. Now, I'm a creative person and familiar with bursts of creativity that happen while taking bubble baths and waiting at a red light, but there is something about dreaming that provides more psychedelic visions than any workshop or Allison Wonderland mushroom could provide. I often have dreams about art that is so eclectic, intricate and far-out that I don't even know where to start to create it... so it stays locked in my dreams (and my dream journal) But, there are those people who have BEAUTIFUL artistic dreams and try their best to make them a REALITY. Those people are like my friend Rebecca from Sleepy Dreamer.

Sleepy Dreamer Creations

Rebecca is BEAUTIFUL because she is not only CREATIVE but she is a DREAMER. Now one might ask, where is the BEAUTY in dreaming? We all do that. Yes, but not all of us pursue our dreams the way Rebecca does. Rebecca hosts a blog called Sleepy Dreamer where she posts creative creations that are as random as her dreams. Wedding dresses, necklaces and photo shoots are some of them. But, what I think is the most BEAUTIFUL thing about Rebecca is her honesty about the frustration from being  a dreamer. She is honest that she doesn't know where all of these dreams and creative endeavors are taking her, yet she still tries.

Sleepy Dreamer Creations

A very common theme for girls with Eating Disorders is, "If I can't win, I won't play." In other words, "If I can't be the best, than why even try." This perfectionism leaves a lot of girls simply in the dark. We celebrate Rebecca's BEAUTY because she takes risks, she doesn't claim to be perfect or to be the best, she simply states that she is a Dreamer, “ She loves to sleep. She lives to dream." Rebecca is what we consider BEAUTIFUL, honest, genuine, creative and a risk taker. 

Posted: Jul 19, 2010
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Sometimes I listen to live music that is so stinkin' BEAUTIFUL that it literally feels like my brain is getting a massage....

Sometimes I go to see my friends perform dance routines that are so BEAUTIFULLY choreographed that my neck gets stiff, from being so mesmerized by the performance.....

Sometimes my Art students have so much BEAUTIFUL humor, laughter and joy to share that my cheeks hurt from laughing so hard....

So I beg the question.... If beautiful can't be found in the size of your jeans where do you think it's found? Wanna hint? It starts with a "C". It's found in your creativity.  The most BEAUTIFUL girls I know spread their beauty with creativity: dancing, singing, laughing, leading, designing, baking, cooking, writing, volunteering and many more things that end with "ing"....

This week I'm gonna show you a couple of BEAUTIFUL girls I love; I'll show you how they make the world a more BEAUTIFUL place with their creativity. The first is Nancy.Nancy is the daughter of Suresh Kumar, the Pastor and Founder of Harvest India. I met Nancy on a Mission trip to India last December. Though she is only 3 years old and could only speak a few words of English she left a lasting impression on my friends and I. Her BEAUTY is magnetic she constantly makes people laugh with her sass, humor and creative dancing. Check out some of her BEAUTIFUL and edgy moves here...



 




Posted: Jul 13, 2010

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Artist: GraffRoots


Last week we did our first Rewrite Beautiful Street Art lesson with a group of girls ages, 6 to 10. I was rehashing the highlights of the lesson with some girl friends this weekend over a soy milk chai. I told my gal pals about the part where I tell the kiddo's, "I believe being beautiful has nothing to do with the way you look and has everything to do with the way you act. We're gonna make some art that says I'm beautiful and you're beautiful and then we're gonna put it outside as a statement saying, 'We  dont' care how every body else measures beautiful. We're beautiful, we know it and don't need anyone to tell us so." My friends  looked at me with wide eyes and asked, "And what did they say? Did they dig it?" I wanted to say, "Duh." but then I remembered this isn't 1994 and I'm not a jerk so I said, "Well heck yeah!" The kiddo's said, "Party - on! Let's go! Where's the spray paint?"


 


I was surprised at the shock of my friends to hear how open the girls were to this concept. I then realized as women in their mid to late 20's, we have it ingrained in us what beauty is, the same way we have it ingrained in us the color of blue jeans. I felt I needed to elaborate so I told them, "Ya know, I think the kiddo's get it because at their core, (at the core of us all really,) we all want to be loved for WHO WE ARE not WHAT WE LOOK LIKE. We all know it's wrong to judge people based on their looks. I think the kids grasp this because it's one of those inherent truths we're born with, kind of like the truth that murder and stealing are wrong."


 


The diet and beauty industry are a powerful multi-billion dollar force out there. Though they are a contributor to body dysmorphia and Eating Disorders, I dont' consider them the problem (You can read more about that on my other blog here) The problem isn't them... it's ALL OF US. We go against our inherent belief that WHO WE ARE is  beautiful enough and find ourselves lost in a desert. Pursuing beauty isn't just some fad diet you go on for a summer, it's really a betrayal of the soul. It's turning your back on who you were created to be and thinking, "The body I've been given is wrong.I know better, I'm going that way. Peace Out." The sad thing is the other way never holds a beauty that is good enough. So girls just end up in that desert, starving chasing the mirage of beauty that they just can't find, because their looking in the wrong place for the wrong thing.


 


So, I don't find it too odd that 6 and 10 year olds are so amped to Rewrite Beautiful...because if we are truly honest with ourselves we all desperately want out of the desert and the freedom to Rewrite Beautiful too.


 


You're Beautiful!


 


Irvina
Posted: Jul 11, 2010
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When you're starting a non-profit it's very much like starting a company. There are many round table discussions and darts thrown at the question, "Who are we?" "What's our brand?" "What's our product?" Who is our niche supporter?" Growing up in the non-profit world I understood that you could go two routes a.) The "look at the starving babies! Help them!" route or the b.) "Lets a build a house and hug it out!" I prefer to hug it out. I have spent a lot of time listening to non-profits talk about the dark side of man and I wanted REWRITE BEAUTIFUL to focus on the positive: Changing how girls see beauty in themselves, using Art as the vehicle to do so and building communities of girls who believe they have more to contribute to the world than what they look like.

The truth is there is a very real and dark side to the REWRITE BEAUTIFUL mission. We are established today because we saw a need in the 7  million girls in the USA alone who are currently in a great deal of pain, depression and suffering from an Eating Disorder. I was so blantantly reminded of that  while I was doing some research on Google this evening. I was trying to google "How to be better non-profit" When all of the sudden I saw the defaults  (What is Googled most often) with that phrase "How to be b.." You can see the phrases below.


I dont' know what this does to you, but my eyes watered and my heart sunk when I saw this. The fact that there are enough people out there Googling "How to be beautiful" and "How to be bulimic" that it defaults to this phrase just gives me a great deal of sadness and a heck of a lot of ammo for the week. I mean REWRITE BEAUTIFUL says that being "beautiful" consists of how you treat other people. Yet there are hurting people out there looking for "beautiful"  in places they will never find it.

When it comes down to it, I'm not a branding guru. I don't know what's going to make any of you guys care about the 7 Million girls in the US with an Eating Disorder. I am just one person who can see a problem and do my best to make it better. I think we can all do that. I encourage you guys to notice when your eyes water and heart breaks this week and to do one little thing to make it better.

Posted: Jun 28, 2010

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Street Artist: Jeannette of Montgomery, Alabama

One of our favorite REWRITE BEAUTIFUL supporters is living in the last call-namesake of all brewery's and pub's "Sweet Home Alabama". Our beautiful friend Jeannette made this REWRITE BEAUTIFUL  Street Art piece for her beautiful mama, Anne who lives here in Newport Beach, California.  I absolutely love everything about this piece...it's placement on a tree, (Yeah tree's!)  the kiss between Anne and her hunka-hunka- burnin' love son Matt (that I have a MILD crush on) and simply just what Jeannette wrote about her BEAUTIFUL mama. It take's a beautiful woman to make a beautiful woman and I can not only see, but I can read the proof that Anne is just that: BEAUTIFUL. What about you? Have you Rewritten Beautiful today?

Lovin' where this RWB Street Art was posted!



 

Posted: Jun 20, 2010
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Street Artist: Ever of Newport Beach, CA

Check this chick out, she's only 2 years old and she's already a Street Artist! For none other than the artsyest-radicalest-cause around REWRITE BEAUTIFUL! At 2 years old she's already a revolutionary...I mean what girl wears a WHITE v-neck to do messy art? I'll tell you which one's... The REWRITE BEAUTIFUL ones...We love a girl that can get down and dirty! And run around barefoot while doing it! She's like the next Katie Sokoler! I hope sweet little Ever from ever/after encourages all you beautiful mama's out there to do some REWRITE BEAUTIFUL Street Art with the little gal's in your life this weekend and tell them what makes them beautiful! (and of course don't forget to send us your pics ;) )

Posted: Jun 12, 2010

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